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BUS 508 ASSIGNMENT 1 CORPORATE RESPONSIBILITY

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BUS 508 ASSIGNMENT 1 CORPORATE RESPONSIBILITY

Assignment 1: Corporate Responsibility and Marketing Strategies

Examine Apple’s current position on the company’s ethical and social responsibilities, and determine whether or not the company has met these responsibilities. Provide two (2) examples that support your position

Determine the impact that the publication of ethics and social responsibilities violations made by Apple?s suppliers has had on Apple’s reputation. Support your response with examples of the impact in question

Suggest two (2) methods that Apple can utilize to ensure that its suppliers adhere to wage and benefits standards going forward. Justify your response

Determine whether or not you believe that Apple’s customers would be willing to pay more for its products if Apple had to increase selling prices in order to provide better wages and benefits for suppliers, workers. Provide a rationale for your position

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